What is the Super Bowl halftime show?
The Super Bowl halftime show is a musical performance during the break between the second and third quarters of the Super Bowl. It is one of the most-watched musical events in the world.
Early Super Bowls featured marching bands at halftime. Over the years, the show grew into a major entertainment event. Michael Jackson's 1993 performance, which drew more viewers than the game itself in some measures, is often credited with turning it into a showcase for top pop stars. The show lasts about 12 to 15 minutes.
Famous performances include Prince in 2007, who played Purple Rain in the rain, Beyoncé in 2013, Lady Gaga in 2017, Shakira and Jennifer Lopez in 2020, and a hip-hop show led by Dr. Dre in 2022. Kendrick Lamar headlined in 2025, and Bad Bunny headlined Super Bowl LX in February 2026.
Behind the scenes
Performers are not paid a regular fee, though production costs are covered. Artists agree to perform because of the enormous exposure, often leading to big increases in music sales and streams. The stage must be assembled and removed in minutes.
Did You Know?
Rihanna's 2023 halftime show became one of the most-watched in history, and she revealed during it that she was pregnant with her second child.