What is Kmart Australia?
Kmart Australia is a discount department store chain owned by Wesfarmers, with stores across Australia and New Zealand. It is known for low-cost homewares, clothing and toys, many sold under its own brand.
Kmart opened its first Australian store in Burwood, Melbourne, in 1969 as a joint venture between the American Kresge company and Coles. The American and Australian businesses later separated, and Kmart Australia is no longer connected to the US chain.
The chain struggled at times in the 2000s but was transformed under new management from 2009. It focused on very low everyday prices, simpler product ranges and private label goods.
Kmart hacks
Kmart has developed a strong following on social media, where shoppers share Kmart hacks, using cheap products to create stylish home decor or furniture. Some products have become viral hits.
Kmart is part of Wesfarmers, which also owns Bunnings, Officeworks and other businesses.
Kmart has a large presence in shopping centers and has become one of Australia's most profitable retailers. Its in-house brand is called Anko.
Did You Know?
Kmart stores are usually open long hours, and many trade around the clock.